Drink Talking: 100 Years of Alcohol Advertising (Library of Historic Advertising)

By: Dade, Penny

Price: £6.69

Quantity: 1 available

Book Condition: Used: Very Good


160 pages. Illustrated in colour. Robust recyclable packaging. 1st class post to the UK, Airmail worldwide


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An exploration of the rich iconography of alcohol advertising, this analysis investigates the changing patterns of consumption of the 20th-century drinker. The most famous and evocative advertising campaigns are revisited, alongside many lesser known but equally fascinating images, as the book examines the influence of advertising on social behavior. From Guinness to Smirnoff each chapter in this unique study covers a decade of the 20th century up to the beginning of the 21st century, when the demand for tighter regulations on alcohol advertising and internet competition have both had a significant impact on printed advertisements.

Title: Drink Talking: 100 Years of Alcohol Advertising (Library of Historic Advertising)

Author Name: Dade, Penny

Categories: Media and Film,

Publisher: Middlesex University Press: 2008-09-01

ISBN Number: 1904750400

ISBN Number 13: 9781904750406

Binding: Paperback

Book Condition: Used: Very Good

Type: Paperback

Size: 19 to 25 cm tall, Octavo, (8vo)

Seller ID: 138528